Most small business owners are juggling client work, admin, decision-making, and real life, all at once. So marketing usually gets whatever energy is left over, which means it either expands to fill all available time… or gets avoided entirely.

This article provides you with a simple, realistic marketing routine you can return to each week, even when things are busy, without turning marketing into another source of stress.

January can be really loud for small business owners. We are bombarded with tips, tricks and strategies to grow our business, but in trying to do it all, we often end up getting paralysed and overwhelmed. In this article, dig into this, and provide you with a tool that can help.

One of the most common questions I hear from small business owners is:

“What should I actually be working on in my marketing right now?”.

The question comes from a place of limited time, energy and cognitive space to make decisions. Let me break it down for you, and let’s work it out step by step.

So many small business owners hear the phrase “marketing funnel” and immediately picture something complicated, corporate, and overwhelming. But a funnel is really just a simple way of guiding people from “I’ve never heard of you” to “I trust you and want to buy.”